Saturday, August 25, 2007


Has anyone seen this new ad featuring SRK no less. Its an ad for Emami Fair and Handsome. Its supposed to be a beauty cream for men!!! Holy Baloney!!

Yeah yeah I know men do use Fair & Lovely on the sly. I'm told fair men fetch a higher dowry.
But a beauty aid - specifically to get men fair???
And SRK promoting the product. Its differentiator allegedly is - thats its stronger than a 'womans' product and so more effective on the tough skin that men have.

Its not enough that we have ruined several generations of women. Making them believe that beauty (read fairness) and therefore happiness can be got out of a tube. And now we will mess with the minds of the men.

O well, alls fair in love, war and marketing!!



At 11:08 PM, Blogger Random Vignettes said... pet peeve..fairness creams..esp the ads of fair and lovely..nothing gets my blood boiling faster...
Et tu SRK?

At 2:00 AM, Blogger Poppins said...

He he I am actually happy that the ball is in their court. SRK doing it is disgusting but then if I see a man fretting over whether he's fair enough I'd be happy *evil grin*

At 3:35 AM, Blogger Just Like That said...

Am with poppins on this. Would love to see a man agonising over him not being fair enough. (Maybe that will drive home the farcical nature of the whole thing)
But then, I wonder when someone will come up with a fairness cream that works especially well on wrinkled skin? For all those MILs who want fair bahus! Would love to see THEM looked askance at by young girls for not being fair enough.


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